Start Earning Big Bucks Through Your Online Store
It is now common to see online stores open every other day with the hopes of selling big.
It is easy enough to set-up an online store, but it does not just stop there.
The harder part is how to attract visitors and how to market your products to these people.
There are ways to increase your chances of earning big money through your online shop.
Ease of use
The competition in the online market is tough. If you have a potential buyer in your online store for the first time, you need to make sure that they will not send a lot of time trying to figure out how to navigate your site.
It will take them less than a minute to decide that they want to go somewhere else where browsing is easy and paying is quick. Please remember, convenience is the king.
Satisfaction can make your customers keep coming back for more and, what’s more, they will also want to share their experience through blogs, social media or simply by word of mouth.
Product description helps but most buyers look for a proof that the product claims are true to their word.
Asking customers to do product reviews helps you market your products, showing “real people” can attest to your brands quality.
You’ll also want to check out the following statistics below that build the case for reviews:
The best image
Just like with food, you initially decide with your eyes. If a product posted in your online store is unclear or unflattering, then chances are you will lose your buyers’ interests.
Online buyers will always want to refer to photos before making a decision. So providing a great quality photo gives your buyers a feeling of actually seeing your item.
It is important that you have proper lighting so you may give them crisp and different angles of shots. Consider having cost less professional product photography.
Easy payment process
This is an important step for you and the buyers. You need to present them with a page that will be easy and quick to use.
Buyers can get easily frustrated with too many steps to follow and too many links to click. Asking for too many unnecessary information might make them change their mind about buying a product.
Pages need to load fast because your customers are not going to stick around waiting for the page to load.
Keep your checkout page free of distractions. You want this step over and done with in minutes.
Ensure security and let your customers know that they and their financial details will not be compromised. Choose the right payment gateway.
Suggest other products they may like
Since your customers are already in your online shop, chances are they will look for other products they need so they won’t have to go from your store to the next.
Showing browsing history and suggesting related products will make them stay in your online store much longer, buying you more time as you present them with more stuff they might be interested in purchasing.
A good discount
Who doesn’t love a good discount? Offer them low prices, if you can, and throw in discounts that will be too hard to resist. This is a good attention grabber and can help a lot in boosting your online shop’s income.